Tag Archives: actors’ marketiing

A Chill New Year

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My best clients delight in career surprises, and allow for life/work balance.
They understand how “sacrificing your way to success” is an outdated social lie.

“I work with committed, driven actors who know they should be doing their marketing, but aren’t.” This elevator speech doesn’t quite communicate what goes beyond my marketing and postcard work. Whether I work with someone on a simple mailing, or a three month branding program, or in Action Group, or one-on-one coaching, I share more. I share with them a glimpse of their infinite value. Stick with me for a second.

I see, I listen, and then I shine a light on the actor’s value & inner wisdom.
Once you get a glimpse of that, there’s no going back.

We don’t need motivation. All we need is a reminder of who we are: valuable, wise people. Some may say, “I know who I am. I don’t need anyone to tell me my value.” If that’s true, I ask, then why are you working so hard to prove it? Why the endless to-do lists, excessive time spent on useless research, and overkill with classes, headshots & social media? My mission statement confirms: When we rely on recognition outside of ourselves, we are seduced into traps of rule following, people-pleasing, and working “hard” to prove ourselves.

There’s so much noise going on in our heads that we can’t hear our own wisdom.

We see countless social media posts touting the efforts of “the grind” and “the hustle”. Friends regularly post memes of sweating athletes or determined celebrities who worship discipline and hard work, and anything less than that is judged as laziness or dumb luck. Those magical times when we effortlessly receive abundance – and I know you have – are dismissed it as a fluke and then we express guilt for not having worked harder. I can think of nothing more self-defeating.

It is becoming easier and easier for me to live my best life, and I invite you to learn about it in my blog. I want you to experience the ease of doing more, but working less. Or you can ask me questions in person at public events. (Info in my monthly newsletter.)

Wouldn’t you rather enjoy 2019 in a Chill New Way, as opposed to gritting your teeth through “the grind”?

Next speaking event will be January 19th, My slot: 2:30pm-3pm, at the 2019 Pilot Season Career Productivity Meet-Up.


I Have Too Much Money

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Yep, that’s my problem – I have more money than I can handle.losing-money And as long as I continue to believe that, it will forever slip through my fingers.

Over the last 5 months, I’ve taken money education classes through the Actors Fund in Los Angeles. The first seven weeks we examined our earliest money memories, our family history, our assumptions about money, and more. This was not easy, but with carefully guided homework and weekly discussions led by a professional social worker, we saw things more clearly. We discovered that while we (all artists) claimed to be broke or bad with money, none of us had the same amount of it. None of us had the same parenting around it, and none of us had the same “script”.

For years, I thought my script was one of 'Rent an auditorium and charge $39.95 a seat. Thank you for coming.'“scarcity issues”. Turns out, that’s just a catchphrase used to sell wealth seminars. When I discovered what my true script was, the clouds parted, and I was ready to take on the next phase of unearthing my real numbers. Discovering exactly what I earned and spent each month – down to the penny – was both terrifying and liberating. Louise Hay says, “In order to clean your house you have to see the dirt.”

Money is just one facet of our lives that needs identification. It also applies to our talents – if we don’t know what are talents are, we will never use them wisely. When I work with entrepreneurs and artists (one in the same, really) I say,  It’s not who you know, it’s who knows you. And we must begin with ourselves. What do I want? What kind of person do I want to be known as? What brings me joy? When we recognize who we really are, it frees us to fully express it. We no longer give away or talents, but instead we use them wisely, and life no longer slips through our fingers.