Is Inertia a Dirty Word?

I’m walking through mud.

It literally feels like I’m walking through mud.

There’s this sudden, inevitable halting that is part of growth. Ugh, where did this mud come from, and why didn’t I see it coming? There’s no way I thought, “Hey, here’s some mud. I think I’ll slow down my trajectory, push my goals further off, and walk around in this crap for awhile.”

Resistance only occurs with movement.

Our blessing and curse as humans is our desire for more. Not more “stuff” (yet don’t get me started on the lie that is Black Friday), but more out of life. More energy. More recognition. More challenges. Cool, I know I can do that thing, now I wanna move on and do that other thing! It never ends. More more more. What we forget – every time – is that getting to the next level requires change. Everybody wants change. Nobody wants to go through change.

In order to become more than what we were yesterday, we must accept change. It’s a vicious, delicious, singularly human cycle. MUDIf you’re feeling sluggish, heartbroken, hopeless, angry, humiliated, resentful, rejected, etc. know that you’re definitely growing through something. Question is, are you going to see it as something that is happening to you? Or are you going to plant your ass down, push your fingers through the mud, and say, “Thanks, Yin – it’s because of you I will also have Yang. Bigger, better Yang.”

What Makes Your Acting Career Grow?

All of my life, I’ve been so devoted to my career that it would take me by surprise when I’d see some actors not do obvious things like submit for auditions or mail the headshots they just paid hundreds of dollars for, or even trying to learn about the business. They never understood the value and the payoff of “planting seeds”.

Beware impatience.

For instance, when I was working in Chicago, a theatre director called me in for a lead in a show I never submitted for, and was ultimately cast. My roommate, a fellow “actor”, said, “Hunh – must be nice.” Her tone implied how “it must be nice not to have to do anything and still get a called in”. I was speechless. Had she not seen me bust my butt over the last several years, auditioning, auditioning, doing staged readings, auditioning, performing, auditioning, doing free work, performing, etc? Did she not see how it made perfect sense that my name would come up for this kind of role, because I had already worked so much around town? I mean, we’re talking years. (Truth is, she never submitted for anything.)

So what I’m saying is, it’s vital to plant seeds. Yet doing activities that are supposed to get us ahead when they have no immediate result, is the hardest thing to do. So we don’t, and we’re back to where we started for another day . . . another week . . . another month . . . another year.

This is why I hold Action Groups. This is why my programs do the things that actors just can’t bring themselves to do. Even if you don’t work with me, do something that will hold you accountable. Do something that will make the tasks easier for you. Just don’t do nothing. Nothing grows from nothing.

 

The Golden Rule of Marketing

I receive several newsletters from entrepreneurs and/or artists in LA. They come in several different forms, and some are better than others. I may not read them all, but I tend to open them all because they are my colleagues. But what actually entices me to read them? Content.

The Internet, at the beginning of this 21st century, is essentially the “Wild West” with no law enforcement and it’s free to anyone willing to travel it! How awesome is that? This has, however, created a sea of “experts” in social media, but who has the best advice? The one that applies to you. But how can you be effective unless you know who/what you ARE!

"Who . . . are . . . YOU?

“Who . . . are . . . YOU?

Better than giving you a list of “10 Dos and Don’ts” (the most common device used in e-marketing), I’m going to cut to the Golden Rule of Self-Marketing: Share who you ARE.  This is too often confused with sharing what you do. While I don’t pay much attention to where my musician friends are gigging this month, I do care how much they love what they’re doing, and this sets the tone of their entire newsletter. I don’t practice yoga, but I read my friend’s yoga news, because she shares her world travels and spiritual experiences.

So if you’re sending out newsletters as a form of self-marketing, always ask, “What can I share about myself, and how does this help others?” I think actors make the most mistakes, when they just send a list of recent bookings. Ask yourself, how does this help others? Instead, share an on-set story, or something you learned along the way.  It doesn’t matter what you do, it matters who you are.

I Have Too Much Money

Yep, that’s my problem – I have more money than I can handle.losing-money And as long as I continue to believe that, it will forever slip through my fingers.

Over the last 5 months, I’ve taken money education classes through the Actors Fund in Los Angeles. The first seven weeks we examined our earliest money memories, our family history, our assumptions about money, and more. This was not easy, but with carefully guided homework and weekly discussions led by a professional social worker, we saw things more clearly. We discovered that while we (all artists) claimed to be broke or bad with money, none of us had the same amount of it. None of us had the same parenting around it, and none of us had the same “script”.

For years, I thought my script was one of 'Rent an auditorium and charge $39.95 a seat. Thank you for coming.'“scarcity issues”. Turns out, that’s just a catchphrase used to sell wealth seminars. When I discovered what my true script was, the clouds parted, and I was ready to take on the next phase of unearthing my real numbers. Discovering exactly what I earned and spent each month – down to the penny – was both terrifying and liberating. Louise Hay says, “In order to clean your house you have to see the dirt.”

Money is just one facet of our lives that needs identification. It also applies to our talents – if we don’t know what are talents are, we will never use them wisely. When I work with entrepreneurs and artists (one in the same, really) I say,  It’s not who you know, it’s who knows you. And we must begin with ourselves. What do I want? What kind of person do I want to be known as? What brings me joy? When we recognize who we really are, it frees us to fully express it. We no longer give away or talents, but instead we use them wisely, and life no longer slips through our fingers.

 

Why?

Let me share three questions that have kept me on track while keeping my eye on the prize. They have supported such goals as a 500 mile bicycle adventure, my move across country, and myValedictorian return to college at the age of 40 (just to name a few).

1. I ask myself, “Why?”

Sometimes we take on goals because we think we “should”. I should get in shape. I should go back to school. I should read more. Acting on these thoughts is usually a knee-jerk response to comparison to others. Unfortunately, there tends to be little follow-through, because we resent tasks that aren’t personal. (Were you ever forced to take music lessons? Join a sports team?) In order to succeed at any one thing, we must first ask ourselves why we want it. If our answer is dependent on the approval of others, then it’s time to reevaluate. And if we continue to ask “Why?” during the process of achieving it, our answer becomes clearer and clearer. So when taking on any new task/goal, life change, or career change, first ask, “Why do I want _____?”

2. Where do I spend my time?

The easiest way to see what we value is to review how much time (and money) we spend in certain areas. We may have made a goal to write a book, but upon examination we might discover that the time we actually spend on it is far less than the time we spend on say, working out. Maybe it’s just time to focus on getting in shape? And then ask ourselves “why” we want to get into shape. There is no “wrong” here, just clarity.

3. Is this still fun?

Nowadays, a person will change their career/job 7 times during their lifetime. But when is the right time to change? The question I always ask myself is, “Is this still fun?” As an actor, I almost always answer, yes. But when it doesn’t feel like fun, I go back to question #1 and ask myself “Why do I want (to act)?” My answer revitalizes me and usually has me exploring new options and honing my skills for the pure joy of it.

What questions help you along the way to your goals?

Careful What You Wish For!

“Be Careful What You Wish For” is a common theme in fairy tales and children’s books. (Not to mention classic films, like “It’s a Wonderful Life”.) We want to teach society at a very young age the lesson of seeing the truth in what we value. The problem is, the more we get distracted with other people’s beliefs, the more we disregard this lesson. Writers, actors, directors, and musicians wish for experiences that (we are told) will prove to the world we are “successful and respected”.

After Christmas dinner, my cousin and I were talking about the Action Groups I facilitate. MONEYTrying to be funny, he said, “Can I come? I wanna make a million dollars!” Most people believe that becoming a millionaire is impossible, meant only for those with privileged lives or luck. I wonder where this belief came from, and why we insist that it is true? I decided to welcome his “wish”, and began to lay the groundwork around renewing his mindset. He started to see how anything could be a legitimate goal and not just a joke.

Before dinner, he talked about his job with very little energy. He didn’t seem to like it much, he commuted 100 miles each way, and he was counting down the days until his retirement. No wonder having a millions dollars seemed a good solution. (The truth is, he likes to spend his money faster than he can earn it.) I wondered what he really longed for since the money would just evaporate anyway. I believe he longed for what the million dollars symbolized: security, freedom, and fun.

Later on we discussed the logistics of me visiting him for a weekend, meeting his friends, and hanging out. He said, “As we get older, our friends change, but it becomes more important to spend time with family.”  Here it was.One of the Final Scenes from Frank Capra's It's a Wonderful Life This is what he really valued, and he wanted me to share it with him: a weekend of security (in familial bonds), freedom (from workaday drudgery), and fun. There was no need for intense financial planning or years of sacrifice to make a million dollars if he could get what he valued right here, right now.

Eating with the Seasons

Frankly, I get a little shaken up when I see gutted pumpkins on people’s doorsteps. It seems we only use squash as a decorative medium or as part of a toddler’s playground called a pumpkin patch. Do we ever teach our children to eat it? Only in America do we have the audacity to use good, edible food for decoration. OK, I’m stepping off my soapbox.

Zucchini. Not as festive as the pumpkin, and often overlooked. It seems the only thing we do with it is mix it in with sugar and flour and make zucchini bread. As if we needed another empty carb during the holidays? So I decided to experiment and use it. Guess what? Zucchini is easy! Here’s what I did:

DAY 1: Zucchini and Tofu Tacos                DAY 2: Zucchini Omelette

ZucchiniTacos

TIP: Always add colorful foods to your dish!

ZucchiniOmelette

TIP: Always add “live” foods to your plate (i.e., zucchini & grapefruit).

 

 

 

 

 

 

DAY 3: Zucchini Breakfast Burritos

ZucchiniBrkfstBurrios

TIP: Eat with the seasons, i.e. add apples as a side dish!

DAY 4: Zucchini Butter with Sweet Potato!

ZucchiniButter

TIP: Use coconut oil instead of olive oil when cooking.

ZucchiniSweetPotato

TIP: Good carbs have fiber. Bad carbs have nothing.

 

 

 

 

I hope this post was inspiring. Shoot me back some healthy recipes of your own!

 

 

 

 

My Name is Doreen, and I’m an Addict

As much as I wish I was as hip as a tragic, dysfunctional artist, I’m not talking about substance abuse. I’m talking about something that is perhaps a bit more universal – my dependence on creative highs. Followed by, of course, inescapable what-am-I-doing-with-my-life lows.  tragedy-comedy_01_446A friend compared the closing of her show to post partum depression. And I knew what she meant. It’s what used to drive me from show to show to show, looking for my next “high”, so I wouldn’t have to feel . . . nothing – the worst place for an artist to be. There’s nothing like that creative “mosh pit” called a show to make you feel alive! I flitted about unconsciously. Like it was something that was just done. Over and over and over. This is what actors do, right? But I was unaware.

It was just before I moved to LA that I began gravitating towards a place of balance. It was unfamiliar territory. Using Julia Cameron’s the Artist’s Way, I started to experience periods of calm without restlessness. Paper-boat-4d677a1e20b7f_hiresI let the Universe guide me, like a paper boat in a stream, to undertake a 560 mile bike ride. I worked a full-time job for the first time in my life, and didn’t do a show for a year, I think. I still took classes and had acting gigs, but they gave me a sense of satisfaction as opposed to a “rush”. Needless to say, when I got to Hollywood, I fell off the wagon, the adrenaline kicked in, and I got back on the the treadmill of creative “highs”. And of course, the extreme of lows kicked in right on cue.

Six years ago, on the advice of a dear (since departed) friend, I did the Master Cleanse. It culminated with the odd realization that I no longer needed to eat meat. Huh? Yeah, just like that. If you would have told me this ten years prior – me, a Chicago girl through and though – I would have choked on my Maxwell Street Polish. Look it up. Two years ago, the “extremes” took a relentless toll on my skin, and a drastic change had to take place. I amputated the usual suspects from my diet (gluten, dairy, alcohol, caffeine, chocolate, etc. – yes chocolate!), and cleared away any stress with daily meditation. I had regular acupuncture treatments, and swallowed a colorful lineup of probiotics and supplements several times a day. The diet modification was the toughest change I’d ever made in my life, but it put me face to face with one CookieMonsterawful truth: I was eating to get high. My naturally slim exterior hid my chaotic interior. Daily intake of buttery pastas, cream cheese laden bagels, toasty garlic bread, cheeses of every variety, cereal & milk – no wonder I had brain fog, was irregular, and felt like everything was a chore!

Two years later, my skin is fully healed. I’ve gradually brought some goodies back into my diet (like replacing Snickers bars with organic dark chocolate), but my recent awareness has taught me to listen to my body. Mostly I hear it say, “Give me balance.” Meditation is a permanent part of my life, and I host weekly Action Groups, where creatives lead with their hearts instead of their adrenaline. My current relationship with food has inspired me to introduce a new segment to my Newsletter and Facebook Page called The Recognized Body. I hope you find it beneficial and heartening. Peace.

 

Is Holistic Marketing Effective?

I’m not sure if I’ve ever heard this term before – holistic marketing –  but it fits for me. When I work with actors on their marketing I find that they have a very limited view of it. Most likely, they’ve attended a seminar or webinar bombarding them with lists of things that they MUST DO NOW! Perhaps they’ve listened to a panel of “experts” who more than likely competed with their fellow panelists over who had the best answers. Holistic Marketing is exactly what it sounds like – considering the entire artist. I believe that the best answer always lies within each person. No expert can tell you what is best for you. My job is to shine a light on the artist’s own inner wisdom. I never tell anyone what they must do.

Considering the entire artist involves three areas for me: ACTION, SUPPORT AND PRODUCT.  As I mentioned in my recent interview (start 44:56), actors can go anywhere for postcards and mailing services, but they’re not going to get one-on-one guidance providing them with the next best actions. A printer will hand you your postcard order and wish you good luck. They won’t advise you on address lists and schedules. They can’t tell you which photo or message best communicates your essence. Younger actors tend to lioverwhelm-stacksmit themselves to on-line marketing, while older actors stick to snail mail. And neither group makes strong efforts towards in-person meetings. When an actor is left alone to make marketing decisions, the overwhelm often leads to no decision.

It doesn’t make sense that once we finish our courses or get our theater degrees, we’re pushed out the door with a “good luck”. As a matter of fact, it’s borderline cruel. Even if we’ve had early successes, there comes a time where we need to re-energize our marketing plan. And I’ve found a way to do it.  I’ve come up with a quick, painless easy program that is completely holistic and covers all three areas of action, support and product. The four week SMART Action Path Program meets on Mondays over the phone with a small group of like minded folks, provides next best actions for the week, and propels you toward your ultimate goal (whatever that may be) with a concrete marketing piece. I am so proud of of this program, and would like you to consider gifting it to yourself before the holidays derail your best laid plans.

So . . . what do YOU do?

I went solo to the theater last week. Going solo is easy at a movie theater, but not for L.A. stage productions where everyone is checking each other out in the bright lights of the lobby, trying to figure out how they might know you, or looking for someone semi-famous to show up. theatre_audience I took my seat next to a young man and his wife. We were introduced by a third party who immediately walked away. (Probably to see if anyone “important” had shown up.) I was curious, and asked questions like “How do you know so-and-so?” and “What kinds of projects did you two work on?” I really didn’t know too much about his end of the business, so I couldn’t contribute much more than questions, and inevitably the conversation began to wind down. Then – with one of the most obligatory tones I had ever heard – he said, “So what do you do?” I hate this question in general, but his blatant I’m-just-asking-to-be-polite tone made me hate it even more. I suddenly beganmouth blathering about my business to which he reacted with the “eye glaze”. I tried to save the conversation by adding something more familiar, like ” . . . and I’m an actor.” That was his cue to ask me what time it was, because he “needed to check on something”. He left me alone with his wife who, thankfully, was much more pleasant.

It drives me nuts when I forget to do what I encourage my clients to do: Share your enthusiasm with others. It’s the one, immediate thing you can do to market yourself that requires no money or materials.  If I had chosen not to let this guy’s tone affect my energy, I could have shared my love of working on actors’ self-promo and how rewarding it is to see them light up with inspiration. Instead, I came off apologetic (the ultimate sin!) and reduced my business to nothing more than “marketing”. As an actor, I could have mentioned I was there to support a fellow actress while exploring new plays – instead I proclaimed my profession with about as much enthusiasm as if I were announcing my credit card debt.

I know better, right? And so do you. Have you ever found yourself talking about a project apologetically? If you know that there’s just got to be a bFind-Your-Voice-298x300etter way to marketing, then come join me in November’s SMART Action Path Program. It’s four weeks to finding your marketing voice that will catapult you into the New Year with fresh marketing materials. You will discover what holistic marketing is, just how enjoyable self-promo can be! Sign up by October 30th, because it starts Monday, November 3, 2014.